The Palos Verdes Cyclist Who Became a South Bay Legend
Originally published in Palos Verdes Magazine, September 2021
Written and Photographed by Erik Jay
If you spend enough time driving through the Palos Verdes Peninsula, chances are you have seen him.
Riding steadily along Palos Verdes Drive, climbing hills near Marymount, cruising through Malaga Cove or leading a pack of cyclists down the coast, Shirtless Keith has become one of the South Bay’s most recognizable local personalities.

For more than a decade, Keithhas been a constant presence on the roads of Palos Verdes, known for riding shirtless year-round on his vintage-style BMX bike while passing elite cyclists on lightweight racing machines worth thousands of dollars. His bike may weigh nearly 30 pounds and feature only a single gear, but Keith rides it with a level of endurance and consistency that has earned admiration across the community.
Five days a week he rides solo, and on weekends he joins local cycling groups, often becoming the rider everyone tries to keep up with. From seasoned athletes to families out for a walk, people wave, smile and recognize him instantly.
His routine is refreshingly simple.
Keith begins each day preparing his bike by polishing the chrome with WD-40 and making sure every moving part is ready for another long ride around the Peninsula. Breakfast is often a large bowl of Grape Nuts cereal with whole milk before heading out for hours on the road.
There are no fitness trackers, no social media updates and no complicated training plans. Keith spends his days outdoors, fully immersed in the world around him.
“My best friend is resistance. Every time you meet, it leaves you better and stronger.”
He believes modern convenience can weaken people’s connection to everyday life.
“The biggest enemy is convenience,” he says. “Every time something is done for you, it could cause all sorts of problems. You forget how to do things.”
His philosophy has made him something of a local folk hero throughout Palos Verdes and the greater South Bay. Kids recognize him. Professionals wave during lunch breaks. Seniors stop to chat. Keith has built friendships all over the Peninsula simply by being present and consistently showing up day after day.
And while most endurance athletes focus on carefully calculated nutrition plans, Keith keeps things surprisingly straightforward. His fuel of choice? Mountain Dew and cookie dough.
For him, it works.
Despite riding hundreds of miles each week, Keith has no desire for a modern carbon fiber racing bike. His current BMX is his dream bike, and he would not trade it for anything.
“You are always in the right gear that way,” he says of his single-speed setup.
Since 2010, Keith has logged an astonishing number of miles riding throughout Palos Verdes and the South Bay, wearing through several sets of tires each year while exploring the coastline, hills and neighborhoods he loves most.
More than anything, Shirtless Keith represents something many people are searching for — freedom, simplicity and joy in the everyday experience.
He found a lifestyle that works for him, powered by determination, sunshine, human connection and the open roads of the Peninsula.
Never underestimate the powerful combination of a good attitude, sunscreen, Mountain Dew, cookie dough and a good soul.